Press

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PopSugar

The $12 Liner Behind Becky G's Velvety Red Lip at the VMAs

August 28, 2022
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People Magazine

Alicia Keys Shares Her Self-Care Tour Rituals as She Announces New Partnership with Ipsy

July 13, 2022
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Beauty Matter

How IPSY Gained 1.5M TikTok Followers In A Year

June 16, 2022
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Allure

The 9 Best Colored Mascaras to Try Bold, Monochromatic Looks With

June 5, 2022
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Forbes

The Forbes Entrepreneurial CMO List: 2022

April 26, 2022
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Happi

IPSY Names Madelaine Petsch as Latest Glam Bag X Celebrity Curator

April 11, 2022

Thought Leadership

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Nuestra Propia Historia

September 20, 2021
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BFA's $25M Commitment to Black- and Latinx-Owned Brands

August 13, 2021
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Fighting Invisibility and Asian-American Hate

March 25, 2021
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BFA Impact Manifesto

March 24, 2021
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Black Voices In Beauty & Beyond

February 24, 2021
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Evolving Social Strategies in New & Changing Times

January 13, 2021
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A Feature Store to Enable Machine Learning Innovation at BFA Industries

April 2, 2021